Paid Search MarketingPPC Ads - get you to the top - fast!
Cost effective management of your Google (and Microsoft) marketing campaigns, to create leads and sales at lowest cost
Paid Search Marketing
Achieving top rankings for relevant keywords can deliver a significant stream of visitors to your website. One way to do this is through Search Engine Optimisation but, for many businesses the level of competition in their industry can make this very hard to do quickly – that’s where Pay-Per-Click advertising (PPC) comes in.
As certified Google Partners and Microsoft (Bing) Ads Professionals, we have passed their accreditation exams and demonstrated our capability in managing PPC campaigns for over 10 years.
Benefits of Google Ads / Microsoft Ads
One of the benefits of paid search marketing is that you can target any number of keywords with precisely worded ads designed to appeal to prospective buyers – and you can change things very quickly to react to marketplace changes, new products, special offers etc. One of the downsides is that “pay-per-click” is exactly that, you pay for every click through to your website, so it’s vital to manage it carefully, so you don’t waste money on clicks from people who aren’t going to buy from you.
Managing a PPC campaign effectively takes time and expertise, otherwise you could find that you’re wasting your click spend on searchers who are unlikely to buy from you, or you might be paying too much for your leads. That’s where we can help. Our experience in running PPC campaigns for clients enables us to get the best results – we know how to manage an ad campaign and you know about your business, so together we can achieve success with PPC.
Our PPC management services are completely transparent – you will receive regular reports from us detailing how much you are spending on PPC, and how your money is being spent. We will work to the budget you agree so you’ll always be in control of your spend. Our services include:
- Researching the words and phrases potential customers might use when searching for your products or services
- Writing ads that are attractive to potential customers
- Creation of landing pages, where needed, to appeal to the needs of your target customers
- Regular analysis of the data to refine keywords, manage bidding, improve ad wordings etc
- Measuring the success of your PPC campaigns
Need to generate enquiries NOW?
Use Google Ads or Bing Ads for immediate, measurable results – give us a call.
See our other services, click below for details
Get in touch
For an informal chat about your requirements, call us or complete the contact form.
Midlands Web Solutions Ltd,
Coba House, 1 Fox Road,
Derby DE72 4UN